Yellow pages

[free0870numbers.co.uk]

Hi I have just been asked if I want to have an advert in the business pages or the yellow pages.

I don't have a massive budget and most people I have spoken to have said that the yellow pages is a waste of time.

Anyone that advertises in the yellow pages could you tell me whether or not it works. I understand that it may depend on the business.

Most of my business is on the internet and wondered whether I should concentrate on online marketing or telesales?

[bobt]

I hardly ever look at yellow pages in print form now, because I have access to fast internet at work, so I use the internet to search for any local services I need.

However, I quite often use www.yell.com, the internet version of yellow pages, which gives me a list of local businesses providing what I am looking for.

I don't know whether your listing in the printed version would also give you a listing in the online version, or whether they are completely separate. I would have thought yellow pages was only relevant if you were providing a local service rather than a national internet-based one.

[Brian Turner]

Hi bobt, and welcome to business talk.

[bizal]

Brian

YP is a dying duck. They used to take on the best telesales, have the best training and pay lots and lots of dosh. Now unless you sell to the home user ( even this is dying) there is no point at all, why not ppc or prosepct profile instead?

Ps if you need CPL analasys let me know.

[escort]

Hi there,


Yellow Pages is dying really. I wouldn't bother paying for an advert. better off spending the money elsewhere, PPC for instance.

You should get a free listing in the Yellow Pages anyway, just the normal 1 liner.

We used to get a bit of business (local) from yellow pages, and then yell.com (which you get listed in if you've got the one liner in the book). But it's dropped off quite a lot over the last couple of years.

regards

K

[temi]

Hi,
I completely agree the previous post, advertising in yellow pages or even Yell brings you loads of Junk mail and cold callers and not business. I advertised in both but I will not be renewing my adverts, they are also very expensive.
Temi