Local businesses in the world market

[Brian Turner]

This thread is for the discussion of the article: Local businesses in the world market

[altyfc]

Must confess... first time I've really looked at your site, Brian... where do you find such photogenic staff?

With regards to the article, I couldn't agree more. We are a case in point. A very small, local business but with (I like to think) quite a strong global presence.

Aaron

[altyfc]

Actually, seriously... and I'm sorry to digress... I assume your site is from a purchased template. (I think I've seen you mention that you do this before) May I ask where you sourced it from? Quality-wise, it looks excellent.

Aaron

[Brian Turner]

Glad to see you finally found it - and, yes, it was bought from template-monster.com. I used to groan whenever I saw companies offering design services working from a purchased template - in this case, my original design was simply lacking the inspiration and vital presention. I am working on building a very unique logo, and will have a new self-designed site template to work with eventually. For the moment, the purchased template is to serve as a stop-gap measure.

The articles themselves on the britecorp site are mostly aimed at SME's looking to enter the internet for the first time. They are aimed as sort of "pep talks", rather than detailed pieces for the experienced webmaster.

[altyfc]

On the subject of templates, boxedart is worth looking at. We rattled off a load of sites last week using them:

http://www.acheaphotel.net
http://www.acheapflight.net
http://www.acheapvacationrental.net
http://www.acheapcarrental.net
http://www.acheapticket.net (still in progress, this last one)

Aaron

[Brian Turner]

Somebody is a busy bee.

Surely you aren't looking to conquer a wider market share of the lucrative travel industry?

Nice sites, btw. I'm going to have to drop into boxedart (having asked elsewhere about the source).

[Suzanne]

I like the alphabetising of the names to A. Someone sure is looking at their listing very carefully.

[Brian Turner]

Actually, I do find the alphabetising of names to be a little off-putting. Although I do business with companies such as 123reseller and 123-reg, I do find it moves away from the benefits of strong brand marketing.

[altyfc]

Who says you can't have a strong brand and use the alphabet to your advantage?! :P

Aaron

[Brian Turner]

Yes, but there are a anumber of "aardvark" businesses around.

It weakens your brand if others share something of the name. But...so long as you can market a more forceful presence then it all normalises somewhat.