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Business · 21-11-2008, 10:26 PM

I read this with interest: 11% of AdWords Clicks are Wasted on Dead Pages.While this is obviously not a “scientific study” it is nicely illustrative of problems I’ve seen around advertising spend - that of focusing too much on bringing traffic in, without properly trying to engage them.While Jeremy talks about server side issues - [...]

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21-11-2008, 10:26 PM	#1 (permalink)
Business Member Join Date: Apr 2008 Posts: 41	How big conservative corporations create opportunity I read this with interest: 11% of AdWords Clicks are Wasted on Dead Pages.While this is obviously not a “scientific study” it is nicely illustrative of problems I’ve seen around advertising spend - that of focusing too much on bringing traffic in, without properly trying to engage them.While Jeremy talks about server side issues - [...] More: How big conservative corporations create opportunity