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Old 31-10-2005, 01:24 PM   #2 (permalink)
Brian Turner
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Join Date: Dec 2003
Location: Near Inverness, Highlands, Scotland
Posts: 7,800
Default Re: Keyword vs Site rank

Personally, I always do a manual check.

There is software out there that will do this for you, but:

1. When they use a search engines API, you can get very inaccurate results (it's an especially common problem reported with the Google API)

2. Software that doesn't use a search engine's API could be shut down


So a manual check will be more accurate - BUT it also provides the context of your ranking - ie, it shows you which other sites and pages are also ranking near you. Personally, I consider this to be useful information - even if I don't record it, I can still recognise who the direct competitors in the same ranking area are, and plainly see significant movements or changes in this.

For manual checks in Google, I set preferences to 100 result per page, then use the "Find..." feature of the browser to find a domain quickly.

If it's not in the first 100 results, it's not optimised...

If you want to use a software solution, you can do far worse than use the DigitalPoint keyword ranking checker here:
http://www.digitalpoint.com/tools/keywords/

Hope that helps.
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