Internet Business Forums - View Single Post - Old School Marketing vs New School Marketing

bizal · 01-09-2005, 09:48 PM

A agree with the new ethos apart from in the old school it says marketers have the power. Yes we do but in a different way. Sales are the lifeblood of every company and hence get the best sales & marketing people/ help you can. Yes we might be a bit big for our boots, but if you treat us well, our success will be your success.

PS as for telling the truth many companies who sell one off deals are often the biggest culprits. If you need to get repeat business i.e. IT sales telling the truth is a must, but for one of deals many sales/ marketing people are told/ put under so much pressure that they will do anything for a sale because they know they will never sell to that person / company again.

01-09-2005, 09:48 PM	#2 (permalink)
bizal Senior Member Join Date: May 2004 Location: Glasgow Posts: 254	Re: Old School Marketing vs New School Marketing A agree with the new ethos apart from in the old school it says marketers have the power. Yes we do but in a different way. Sales are the lifeblood of every company and hence get the best sales & marketing people/ help you can. Yes we might be a bit big for our boots, but if you treat us well, our success will be your success. PS as for telling the truth many companies who sell one off deals are often the biggest culprits. If you need to get repeat business i.e. IT sales telling the truth is a must, but for one of deals many sales/ marketing people are told/ put under so much pressure that they will do anything for a sale because they know they will never sell to that person / company again.